JACK BENJAMIN
Jack Benjamin is a reporter for The Media Leader and leads our coverage publishing and social media. Originally from the Chicagoland area, Benjamin joined in March 2022, having previously served as section editor, comment and film, for Cherwell at Oxford University, where he received a Master of Science with merit in Comparative Social Policy. He also received a BS in Social Policy from Northwestern University, and has previously worked as an intern for The Late Show with Stephen Colbert, The Chicago Council on Global Affairs, and the US House of Representatives.
LATEST ARTICLES
Today
Google announced significant changes to its search experience through the integration of AI-generated search results. Publishers say they were not consulted and their business models are at risk.
14 May 2024
Derya Matras told a packed crowd at Advertising Week Europe that efforts to make generative AI multimodal will lead to consumers seeking new categories of devices beyond smartphones.
14 May 2024
In the face of a potential US ban, TikTok's UK & Ireland GM Kris Boger insists advertisers are expressing less concern around brand safety, even as lingering anxieties remain among publics.
14 May 2024
Kantar's 'Blueprint for Brands' offers a framework for marketers to reconsider their brand strategies and underscores the importance of differentiation, not just distinctiveness.
13 May 2024
The pet-food brand is sponsoring weekly cinema showings for dog owners and their canine companions.
13 May 2024
Young media planners discussed the need for publishers to be louder and provide better measurement insight at the PPA Festival.
10 May 2024
The two companies have announced a streaming bundle for the US market, inclusive of Disney+, Hulu and Max.
09 May 2024
Leading strategists responded to questions about best practices for media planning at The Future of Brands 2024.
07 May 2024
New features include full image and text generation, among other updates to Meta's Advantage+ products.
07 May 2024
Year-to-date box office is now tracking 3% down compared with the year before, although Q1 attendance figures were still positive.
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